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Thursday, July 23, 2009

Hotel RevPAR Off 17.5% YoY

by Calculated Risk on 7/23/2009 12:30:00 PM

From STR reports US performance for week ending 18 July 2009

In year-over-year measurements, the industry’s occupancy fell 8.9 percent to end the week at 66.2 percent. Average daily rate dropped 9.4 percent to finish the week at US$97.33. Revenue per available room for the week decreased 17.5 percent to finish at US$64.41.
Although the occupancy rate was off 8.9 percent compared to last year, the occupancy rate is off about 13 percent compared to the same week in 2006 and 2007. This is a multi-year slump ...

Hotel Occupancy Rate Click on graph for larger image in new window.

This graph shows the YoY change in the occupancy rate (3 week trailing average).

The three week average is off 8.0% from the same period in 2008.

The average daily rate is down 9.4%, and RevPAR is off 17.5% from the same week last year.

Note: Business travel is off much more than leisure travel - so the summer months will probably not be as weak as other times of the year. September will be a real test for business travel.

Data Source: Smith Travel Research, Courtesy of