Friday, May 09, 2014

Hotels: On track for Strongest Year since 2000

by Bill McBride on 5/09/2014 12:03:00 PM

From HotelNewsNow.com: STR: US hotel results for week ending 3 May

In year-over-year measurements, the industry’s occupancy increased 7.5 percent to 67.4 percent. Average daily rate increased 5.6 percent to finish the week at US$116.41. Revenue per available room for the week was up 13.6 percent to finish at US$78.42.
emphasis added
Note: ADR: Average Daily Rate, RevPAR: Revenue per Available Room.

The 4-week average of the occupancy rate is solidly above the median for 2000-2007, and is at the highest level since 2000. 

The following graph shows the seasonal pattern for the hotel occupancy rate for the last 15 years using the four week average.

Hotel Occupancy Rate Click on graph for larger image.

The red line is for 2014 and black is for 2009 - the worst year since the Great Depression for hotels.  Note: 2001 was briefly worse than 2009 in September.

Year 2000 was the best year for hotel occupancy until late in the year when 2005 had the highest occupancy rate (due to hurricane Katrina).

Right now it looks like 2014 will be the best year since 2000 for hotels.

Data Source: Smith Travel Research, Courtesy of HotelNewsNow.com

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